Business Details
19 Years
experience
Your Trusted San Diego County CPA Firm for Accounting & Tax Services
At Araceli C Rivera, CPA, we are dedicated to providing comprehensive accounting, tax planning, and business advisory services tailored to small businesses in San Diego County. With over two decades of experience in the accounting profession, including roles at national firms and as a controller for a San Diego architectural firm, our founder, Araceli Rivera, established this practice in 2007 to offer personalized financial expertise. Our team combines deep industry knowledge with a commitment to proactive tax reduction strategies and reliable bookkeeping solutions, including specialized QuickBooks support.We serve clients in both English and Spanish, offering in-person consultations to address individual business needs. Our approach emphasizes transparency, ethical standards, and building long-term partnerships to help businesses achieve financial success while minimizing tax liabilities. As active members of professional organizations like the American Institute of Certified Public Accountants, we maintain the highest levels of professional accountability and industry engagement.
Services
Small Business Accounting
Tax Preparation
Business Advisory
QuickBooks Services
Outsourced CFO
Tax Planning
Details
- Year established: 2007
Highlights and features
- We offer 15+ years of experience in small business accounting and tax services.
- Our team provides bilingual support in English and Spanish for local businesses.
- We specialize in QuickBooks setup, training, and ongoing maintenance solutions.
- Our proactive tax planning strategies help businesses reduce annual tax liabilities.
- We combine CPA expertise with personalized in-person consultations for tailored advice.
Services
Small Business Accounting
We provide comprehensive accounting solutions for small businesses, including financial statement preparation, payroll processing, and cash flow management. Our services ensure accurate record-keeping and compliance with regulatory requirements while helping business owners make informed financial decisions.
Tax Preparation
Our tax preparation services cover individual and business tax returns with meticulous attention to detail. We ensure compliance with federal and state regulations while identifying legitimate deductions to minimize tax liabilities for small business owners and professionals.
Business Advisory
We offer strategic business advisory services to help entrepreneurs develop financial plans, create business models, and implement growth strategies. Our expertise supports new and existing businesses in establishing effective accounting systems and achieving long-term financial objectives.
QuickBooks Services
Our QuickBooks specialists provide software setup, customized training, and ongoing technical support. We help businesses optimize their accounting processes through efficient use of QuickBooks for day-to-day financial management and reporting needs.
Outsourced CFO
We deliver strategic financial leadership through outsourced CFO services, including budgeting, forecasting, and financial analysis. Our solutions help businesses make data-driven decisions while maintaining cost-effective operations without hiring a full-time executive.
People
Araceli C. Rivera
Certified Public Accountant
Araceli Rivera has over 20 years of accounting experience, including roles at national CPA firms and as a controller for a San Diego architectural firm. She founded her practice in 2007 after graduating cum laude with an accounting degree and becoming a California CPA.
Questions
What accounting services do you offer for small businesses?
We provide full-cycle accounting services including financial statements, payroll processing, cash flow management, and customized reporting to help small businesses maintain accurate financial records.
Do you offer tax planning services for businesses?
Yes, we provide proactive tax planning strategies to minimize liabilities, along with comprehensive tax return preparation services for both businesses and individuals.
Can you help with QuickBooks software implementation?
Our team offers QuickBooks setup, customized training, and ongoing support to ensure businesses effectively use the software for their accounting needs.
Are your services available in languages other than English?
Yes, we provide accounting and tax services in both English and Spanish to better serve our local business community.
What areas do you serve?
We primarily serve businesses throughout San Diego County from our Bonita office location.
How can I schedule a consultation?
Contact us at 619-621-5337 or through our website to schedule an in-person consultation with our CPA team.